Vision, Mission and Strategy

For sustainable growth, digitalisation and corporate development.

Vision, Mission and Elevate: Taking Europe to the next level

For over 45 years, we at Materna have stood for digital progress and confident, long-term action. Building on this foundation, we continue to evolve—for a strong, independent Europe. Our vision and mission provide us with the direction and the mandate to do so. With Elevate, we translate both into concrete actions aligned with clear strategic priorities for the coming years.

Our vision

A look into the future

„We shape Europe’s ability to determine its digital future in a self-directed and responsible way.“

Our digital technologies build trust, stabilise critical infrastructures and safeguard room for action – even under increasingly complex conditions. We see our solutions as a long-term contribution to society and the economy in Europe: reliable, secure and effective, especially where digital systems are particularly sensitive and critical.

Our vision serves as a guiding star for our actions. It provides direction, sets a course and describes Materna’s vision for the future, which goes beyond short-term goals.

Our mission

A commitment to this future

„We take responsibility for the sustainable added value of digitalisation solutions that are critical to success.“

As the most effective key partner in digitalisation projects, we combine in-depth technical understanding with technological expertise to deliver digital solutions that operate securely, reliably and effectively even under the most demanding conditions. Our systems prove their worth in operation, scale efficiently and create long-term added value beyond the scope of the project."

Our mission statement summarises what sets us apart in our core business and what our customers can expect from us. Through our strategic dimensions, solutions and services, we provide sustainable support for our customers’ business objectives.

Elevate – Our Strategic Operating System

Moving toward Europe together – with clarity, focus, and strong execution. Elevate is our strategic framework for sustainable growth and the further development of Materna through 2029. It provides guidance for #TeamMaterna and brings together the key priorities for growth, market focus, and collaboration. Our vision and mission set the direction and define our purpose. Elevate puts both into practice in our daily work: It creates the structures, focus, and stability needed to consistently implement our mission and move step by step toward our vision. 


Elevate helps us to…

  • capitalize on market opportunities in a targeted manner,
  • consistently put new ideas into practice, and
  • further develop our organization so that we remain efficient, reliable, and successful in the future.

The key objectives of Elevate

To further strengthen Materna’s position as a leading European IT service provider and achieve revenue of around one billion euros by 2027. The positive business performance in 2025 is providing momentum toward this goal.

Growth

 

An increase in turnover to around one billion euros by 2027, as well as double-digit annual growth until 2029.

 

Leading position in Europe

 

Positioning Materna as a leading European IT service provider with strong domain expertise and a clear focus on AI.

 

A forward-looking organisation

 

Further development of structures, processes and corporate culture to ensure performance, employee satisfaction and sustainable growth.

 

Elevate Strategy Programme – Areas of Action

This is how we bring Elevate to life. The following areas of focus highlight the key themes and how we put Elevate into practice:

Elevate is our core strategic programme running until 2029. We aim to become Europe’s leading digital company. The annual target for profitable revenue growth is +10%.

We are strengthening our market position in strategically important sectors such as public administration, defense, energy, insurance, manufacturing, and mobility and transportation. These markets are characterized by heavy regulation, complex processes, and growing volumes of data. We are also leveraging our capabilities and consistently expanding our market presence in strategically important, cross-industry areas such as enterprise service management, cybersecurity, and mobile technology.

We know what we’re capable of and have a deep understanding of our clients’ needs. This enables us to bridge the gap between complex business requirements and robust digital solutions.

At the heart of our problem-solving approach is the use of technology, which we deploy strategically to deliver tangible value. We are passionate about delving deeply into systems and specialized processes to get to the bottom of things. Once we start something, we see it through with pragmatism and determination. We are not satisfied until a project is successfully completed to the client’s satisfaction.

We leverage market-leading technology and bridge the gap between customer needs and solutions by delivering added value. Through our multi-vendor strategy, we deliberately prioritize vendor independence. Our partner portfolio is regularly reviewed and expanded. It includes leading companies such as ServiceNow, BMC, SAP, STACKIT, Apple, IONOS, Google, Microsoft, Nvidia, AWS, OpenText, Salesforce, Atlassian, and many others.

Our strength lies in our teamwork. As a vibrant community of shared values, we work together as equals to achieve more. We prioritize long-term, proven HR strategies and develop our employees in a targeted and strategic manner.

We aim to maintain an employee satisfaction rate of 80%. We measure this regularly and use the feedback we receive to review our processes and decisions and identify opportunities for improvement.

We are personally committed to our clients’ success. To that end, we work with precision and reliability, taking responsibility for creating value from concept through implementation. We are highly effective in executing projects and feel a deep connection to the work we do. An open, two-way culture of feedback is second nature to us and is actively encouraged. Our leadership philosophy supports and enables this commitment.

As an independent family-run business, we act and make decisions independently, whilst remaining true to our roots. Our authentic approach instils confidence. We stand for long-term stability and expertise.